Develop Your Vision

29 Oct Develop Your Vision

A good vision…

1. … is realistic yet idealistic. A vision must be realistic enough so that people believe it is achievable, but idealistic enough so that it cannot be achieved without stretching.
2. … is relevant. A vision must be appropriate for the values and culture of the organization as well as fitting the environment of the times.
3. … is attractive. A vision attracts commitment, inspires enthusiasm, motivates and energizes people.
4. … is unique. A vision reflects the uniqueness of the organization and what sets them apart from others.
5. … is ambitious. A vision must not be commonplace, but truly extraordinary.
6. … clarifies.  A vision provides the rationale for both the mission and goals the organization should pursue.
7. … looks ahead. A vision is not in the present; it is in the future.
8. … gives purpose. A vision gives meaning to people’s work by making them feel like they are part of a greater whole.
9. … sets a standard. A vision establishes high ideals and a standard of excellence.

Christy Geiger, Executive Business Coach & Trainer, Minneapolis, MN